6/25/2023 0 Comments Another word for you are busy![]() Be the first – Customers like exclusive access. ![]() The subject line reads, “Best-selling accent furniture to find that missing piece.” The body of the email also uses the word “best sellers.”Ħ. ![]() Here’s an example from home goods store, Wayfair. After all, word of mouth is still one of the most trusted influences on consumer buying behavior. Best sellers – People like knowing what items or services are popular, so creating a list of best-selling products is a great way to capture additional sales. It’s an attention-grabbing word that’s effective in emails.ĥ. New – Customers are intrigued by the newest gadget, product, or offer. Examples include: “Shop now” (see above!), “Act now,” and “Subscribe now.”Ĥ. Usually “now” is used as part of a call to action. Now – This handy word encourages people to act. Off – If you can offer your audience an incentive like “50% off,” or “$25 off your next $75 purchase,” you’ll pique interest quickly and give customers added incentive to buy. ![]() While a lot of businesses use the word “sale,” it has the power to motivate customers. Sale – It’s the Old Faithful of marketing words. Keep these lists handy the next time you craft an email or social post.īoost sales with these powerful marketing words:ġ. But do you know which marketing words encourage subscribers to act, customers to buy, or donors to give? We read through dozens upon dozens of emails and compiled a list of “sales-boosting” marketing words and a list of “sales-deflating” terms.
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